Effective: October 10, 2026 (first published August 21, 2026) · SEI Inc.
SEI Inc. ("we") operates the family safety service "My Kids 24" (formerly "My Kids 24/7") (the "Service"). This policy explains what we collect and how we handle it.
| Who | Data | Purpose |
|---|---|---|
| Parent | Email address or social sign-in (Google/Apple) identifier, push token | Account, family setup, notifications |
| Child | Nickname entered by the parent, device location (latitude/longitude/accuracy), battery level, push token, device permission status | Showing location to parents, arrival/departure/SOS alerts, connection status |
| Child (app management on Android, if enabled) | Installed app list/icons, daily per-app usage time | Parental screen-time features |
| Child (reward missions, if enabled) | Mission records (problem references, submitted answers, score, earned minutes) | Reward learning feature, abuse prevention |
| Child (Android only, if SOS recording is turned on) | A 30-second recording of surrounding sound at the moment an SOS is sent | To convey the SOS situation to parents. The recording is stored on the parent's phone; on our servers it is held only transiently to deliver it, then deleted. Only parents in the same family can listen; it is never shared elsewhere. iOS child devices do not record |
| Subscription | Store purchase receipt (token, product ID) | Verifying subscription. Payment card details are handled by Google/Apple, never by us |
| Referral code (optional) | Partner referral code, install source identifier (Google Play Install Referrer) | Partner commission settlement and acquisition statistics |
| Coupon (optional) | Coupon code | Applying a free-access coupon, preventing duplicate use |
| Parents on the free plan (when a banner ad is shown on parent screens) | Device information (model, OS, language, screen size), IP address, advertising identifier, ad impressions and clicks | Showing banner ads and preventing invalid clicks (Google AdMob). We do not request interest-based personalized ads. Paid plans have no ads, and no ads are ever shown in child mode; ad functionality does not run on a child's device |
| Parent devices (measuring Instagram/Facebook app-install ads) | Advertising identifier (Android advertising ID, iOS IDFA — on iOS only if you allow tracking), app launch (activation) events, product ID, amount and currency when a subscription starts, device information (model, OS, language), IP address | Measuring whether the app was installed from an ad, and optimizing those ads (Meta). The Meta SDK never runs on a child's device, and we never send a child's location, history, name or other child data, or the parent's email |
| Parent (only if you opt in to Offers) | Push token, date and time of opt-in/opt-out | Sending promotional notifications about Premium benefits and discounts (once every 2 days at noon, family local time). You can opt out anytime in Settings > Offers |
We do not collect a child's real name, birth date, or contact details. A child's device is registered only through a pairing code issued by the parent, under the parent's consent and control.
We do not sell personal data. A child's location is visible only to parents linked in the same family. A child's location, movement history and app usage are never used for advertising or passed to any advertising provider. We share personal data with third parties only as follows.
| Recipient | Purpose | Data | Retention |
|---|---|---|---|
| Meta Platforms, Inc. (USA) | Measuring and optimizing Instagram/Facebook app-install ads | Advertising identifier of parent devices (iOS only with tracking permission), app launch events, product ID, amount and currency when a subscription starts, device information, IP address | Per Meta's data policy (facebook.com/privacy/policy) |
International transfer: this data is sent over the network to Meta Platforms, Inc. in the United States when a parent opens the app or starts a subscription. How to opt out: on iOS, decline the tracking prompt or turn it off in Settings > Privacy & Security > Tracking; on Android, delete or reset your advertising ID in Settings > Google > Ads. Every feature works the same if you opt out.
| Processor | Role |
|---|---|
| Supabase Inc. (on Amazon Web Services) | Database and server hosting |
| Google LLC | Maps display, address search (query/coordinates), push delivery (Firebase) |
| Google LLC (AdMob) | Banner ads on parent screens of the free plan (device information, IP address, advertising identifier; non-personalized ads). How Google uses data: policies.google.com/technologies/partner-sites |
| Meta Platforms, Inc. (USA) | App-install ad measurement on parent devices — see 3. Sharing |
| Kakao Corp. | Korean address search and address display (query/coordinates) |
| Expo (650 Industries, Inc.) | App update delivery (no personal data) |
My Kids 24 is designed for parents and legal guardians. The parent account is created by an adult, and a child's device can only be linked through a one-time pairing code that the parent generates in their own app — this is how we obtain and record verifiable parental consent before any location data from a child's device is collected.
Parents in the United States: this section describes how we comply with the Children's Online Privacy Protection Act (COPPA). Parents in the EEA, United Kingdom or Switzerland: where national law sets an age below which a child cannot consent to online services (13–16), consent is given by the parent as described above (GDPR Art. 8).
For users in the EEA, the United Kingdom and Switzerland, we process personal data on the following bases:
SEI Inc. is established in the Republic of Korea. Our database is hosted by Supabase on Amazon Web Services in the Asia Pacific (Seoul) region; address lookup, maps, push delivery and ad services are provided by Google LLC (USA) and Kakao Corp. (Korea); Instagram/Facebook ad measurement by Meta Platforms, Inc. (USA). Transfers outside your country rely on the European Commission's adequacy decision for the Republic of Korea and on the providers' standard contractual clauses. You can obtain a copy of the safeguards by contacting us. You also have the right to lodge a complaint with your local data protection authority.
Parents can unlink a child (deleting their records), pause location sharing, or reset the app at any time in-app. You may request access, correction, or deletion of personal data at the contact below; legal guardians may exercise these rights for their child.
SEI Inc. · [email protected]
We will announce changes on this page and in the app at least 7 days before they take effect.